Women are trained to put others first, especially mothers. I had a breakthrough this month. I realized that I’m worth investing in!
I signed up for a free thirty-day book marketing challenge offered by D’vorah Lansky. I had no idea what I was getting myself into. It was like trying to take a sip from a fire-hose. Every day we would read one or two blog articles and listen to a teleseminar. Then there would be an action step. Most of the presenters were women, and halfway through the class I had a revelation: Women can make money!
Now, I’m not really motivated by money so although this might not be news to you, it never occurred to me before. However, I am motivated to get my books in the hands of young people and inspire hope. Also, it would be great to make a living at writing. The most important thing I learned from this course was that people won’t read my books if they can’t find them. And they won’t be able to find them if I don’t know how to market them. Marketing takes an investment of time and money.
The second, and more difficult thing for me to learn, was that I am worth financial investment. Seeing woman, after woman talk about how they were making marketing work for their books was incredibly empowering.
I learned about teleseminars, which I definitely want to try. I love to talk! I learned about blog hops, which sound like a lot of fun. I learned about so many things. But, the first thing I’m going to apply has to do with list building. I’ve already started. I’ve begun rebuilding my website onto a WordPress site after Gina Akao’s blog post on that topic. That way, it will have the functionality to grow a list. The list building is something I really need to work on. I’ve signed up with Mail Chimp and written two freebies to giveaway as incentives for people to join my list.
My goal for this summer is get my website working to its fullest capacity and grow my list through giveaways. I’m also investing REAL money into paying a marketing coach to help me refine my values in order to have a unified message. Her name is Debra Trappen from d11consulting.com. I can’t wait to take my business to the next step.
D’vorah and friends, thank you for opening my eyes to all the possibilities!